Raphael Ezema

Brand Ambassador

Entrepreneur

e-Commerce Specialist

Experiential Marketer

Raphael Ezema

Brand Ambassador

Entrepreneur

e-Commerce Specialist

Experiential Marketer

RESUME
E-COMMERCE experience
Mar - Nov 2021
e-commerce Consultant
BDO LLC
  • Performed business process redesign, GAP analysis, roadmap, and business development.
  • Participated in the implementation of relevant e-commerce platforms.
  • Identified areas for improvement.
  • Developed and introduced new tools & techniques to the e-commerce team.
  • Developed strong client relationships & rapport with sponsors, stakeholders, and team members.
Jul 2021 - Mar 2022
e-commerce Merchandiser
IHL Canada
  • Designed converting landing & product pages.
  • Built specialty tool merchandise/display for product pages.
  • Optimized product pages for better conversion.
  • Improved user experience & customer journey.
  • Implemented SEO strategy to improve store search visibility.
March 2020 –  Present
E-commerce Manager
Shorper | Part-time
  • Develop and execute e-commerce strategies to drive sales, customer acquisition
  • Oversee website design and user experience, ensuring it aligns with brand aesthetics and enhances conversion rates.
  • Analyze website performance metrics and user behavior to identify areas for improvement and implement optimization strategies.
  • Manage online merchandising activities, including product assortment, pricing, and promotional campaigns to maximize revenue and profitability.
  • Stay updated on industry trends and best practices to continuously innovate and enhance the e-commerce platform.
  • Oversee day-to-day e-commerce operations, including inventory management, order fulfillment, and customer service to ensure a smooth shopping experience.
  • Develop and manage relationships with third-party vendors and service providers to support e-commerce initiatives and drive efficiencies.
Jun 2021 - Jan 2022
Wordpress Developer
NGPL
  • Set up and configured WordPress for re-design project.
  • Built Landing Pages and Layouts.
  • Re-designed Logo formats.
  • Presented designs & improvements to key stakeholders. 
  • Incorporated best design and content practices.
Jan - Apr 2021
e-commerce Developer
Riverwood Acoustics
  • Built and re-designed store layout for better user experience.
  • Worked alongside other team memebers to establish new look & feel.
  • Analized demographics and target audience to better understand customers.
  • Integrated sales channels to store.
  • Optimized categories/product pages for conversion and performance.
May 2017 - Aug 2018
Technical Consultant – End User Support
Infodata Professional Services
  • Assisted in promotional strategies and product development.
  • Secured information on tech equipment.
  • Coordinated activities involving product sales and services.
  • Resolved technical issues related to computers and Networks.
  • Maintained Active directories on the server.
  • Configured new tech devices for both old and new employees.
VOLUNTEER EXPERIENCE
Oct 2020 - Apr 2021
Exterior Program Manager
Tanglewood Hillsdale Community Center
Jan - Jun 2020
Web Designer
Arts-connect Ottawa
May - Aug 2019
UX/UI Designer
NOVVY
Jan - Mar 2019
After-school Tutor
Association of new Canadians St. Johns NL.
Education
May 2019 - Jun 2021
Interactive Media & Design
Diploma

Algonquin College of Applied Arts

Ottawa, ON

Sep 2018 - Apr 2019
Entrepreneurship Training
Certificate

Memorial University

St. John, NL

Sep 2010 - Aug 2015
Electrical & Electronics Engineering
Bachelors (B.Eng)

Enugu State University of Science & Technology.

Enugu, Nigeria

SKILLS
Webmaster
  • Google Analytics
  • Search Console
  • SEO
  • Troubleshooting
Languages
  • English
  • Igbo
  • French
CMS
  • WordPress
    90%
  • Shopify
    99%
  • Magento
    85%
  • BigCommerce
    95%
Knowledge
  • Website hosting
  • Branding
  • Photoshop
  • Photoraphy
  • Marketing (SEM/SMM)
  • Advertising
  • Customer Service
  • Microsoft Office
BRAND AMBASSADOR experience
March 2024 - Present
Field Representative
Mosaic North America
  • Plan, coordinate, and execute experiential marketing events and activations.
  • Engage with consumers to create authentic connections and drive brand interest.
  • Serve as a brand ambassador, educating consumers about product features and benefits.
  • Gather consumer feedback and insights to inform future marketing strategies.
  • Cultivate relationships with event organizers and venue staff for successful collaborations.
  • Compile post-event reports detailing key metrics and successes.
Jun 2023 - Present
Brand Ambassador
T1 Agency | Team Lead
  • Manage a team of BA's.
  • Ensure brand activation is carried out succesfuly and high-level customer experience.
  • Setup & teardown.
Jun 2023 - Present
Brand Ambassador
Citizen Relations
  • Event Administration
  • Represent the brand positively in a multitude of settings.
  • Customer service.
  • Interact with the public and manage high traffic event periods.
Jun 2023 - Present
Brand Ambassador
Midfield Co
  • Setup/Teardown of photobooth
    Represent the brand positively in a multitude of settings.
  • Pickup/Deliver Activation equipment.
    Generate brand awareness through word-of-mouth marketing.
Oct 2019 – Feb 2020
Brand Ambassador
PROOF EXPERIENCES
  • Created brand awareness.
  • Took customer feedback.
  • Pitched promotions to drive sales.
  • Handed out goodie bags to customers.
  • Setup and tear down.
Aug - Dec 2022
Brand Ambassador
G of G Inc
  • Delivered key brand messaging for Sobeys.
  • Performed setup and teardown duties.
  • Handed out free food samples.
  • Answered product-related inquiries and questions.
Jun 2021 - Aug 2022
Brand Ambassador
COTTON CANDY
  • Created brand Awareness & Promotion.
  • Delivered key brand messaging.
  • Handed out free products to concertgoers.
  • Distributed free alcohol samples.
    Setup and teardown.
Nov 2023 - Present
Brand Ambassador
Mrdrn Photobooth Company
  • Represent Mrdrn Photobooth Company at events, promoting services and engaging attendees.
  • Educate event guests on photobooth features and customization options to drive bookings.
  • Encourage participation and create memorable experiences with the photobooth.
  • Advocate for Mrdrn's brand values and mission to generate excitement among attendees.
  • Provide exceptional customer service and assist guests with photobooth operation.
  • Capture and share event highlights on social media to increase brand visibility.
  • Collect contact information and follow up with leads to convert them into bookings.
  • Gather feedback to improve the customer experience and ensure brand compliance.
Jun 2023 - Present
Brand Ambassador
AIP Connect
  • Setup & teardown.
  • Represent brand in a wholesome & enthusiastic manner.
  • Brand awareness & on-site customer service.
  • Event administration.
Jul 2020 - Present
Brand Ambassador
XMC
  • Lead Generation.
  • Provide customer service.
  • Create brand awareness.
Aug 2019 – Present
Brand Ambassador
BLAST MARKETING | Team Lead
  • Drove co-ambassadors to and from the event location.
  • Managed a team of 5 BAs
  • Pitched new promotions to customers to drive sales.
  • Took customer questions.
    Tracked sales & inventories at the end of every shift.
  • Setup and teardown.
Jun – Aug 2019
Brand Ambassador
TIGRIS
  • Created brand awareness.
  • Customer service/conflict resolution.
  • Distributed product flyers and brochures.
  • Educated customers on new products.
May 2021 - Present
Brand Ambassador
Karma Casting
  • Create Brand Awareness.
  • Act as liaison between client & customers.
  • Deliver key brand messaging.
  • Drive traffic through word-of-mouth.
Jul 2019 - Mar 2020
Brand Ambassador
Reef Agency
  • Created brand Awareness.
  • Distributed product samples and incentives.
  • Setup and teardown.
    Customer service.
KNOWN FOR
  • Leadership
    96%
  • Conflict Resolution
    99%
  • Engagement
    95%
  • Energy
    100%
Strenghts
  • Product
  • Rapport
  • Relationship Building
  • Photoraphy
  • Experiential Marketing
  • Event Management
  • Customer Service
  • Microsoft Office

CERTIFICATIONS

Smart Serve
Food Handlers
Health & Safety
Canabis
First Aid
AODA
What are people saying ?

HOBBIES

Soccer
Hiking
Biking
Travelling